Spartanburg, SC (February 10th, 2026)
Oklahoma City, OK (February 12th, 2026)
Columbus, OH (February 24th, 2026)
Lancaster, PA (February 26th, 2026)
9:00 AM – 3:30 PM
Workbook, coffee (because, obviously), lunch, and access to every session + sponsor showcase.
Super Early Bird: $295 (Ends November 30th)
Early Bird: $395 (Ends January 31st)
Regular: $595
Show Up, Don’t Screw It Up
Start strong, get real about what’s holding your dealership back, and set the tone for a day that delivers.
Service Department: Turning Chaos into Cash
Fix your pricing, scheduling, and efficiency.
Parts Department: Inventory That Works for You
Stop guessing and learn how to manage inventory for profit.
Sales Department: The 20-Touch Rule
Build a consistent sales process that actually closes.
Marketing:
Get More Leads
Create a 30-day marketing plan that doesn’t drain your budget.
Leadership:
Build a Dealership That Runs Without You
Measure effectiveness and hold your team accountable.
Implementation :
Turn Plans into Profit
Build your 90-day plan and walk out ready to execute.
President of BCI and second-generation dealership expert. Sara’s sessions are funny, practical, and packed with real-world strategies that help you make more money, manage your people better, and actually enjoy running your business.
Legendary dealership coach and founder of BCI. Bob’s sessions are fast-paced, real-world, and full of “why didn’t I think of that” moments that simplify how you run your business.
Dealer Boot Camp registration includes your workbook, lunch, access to all sessions, and networking with other top dealers and industry partners.
Owners, general managers, and department managers in parts, service, and sales.
If you wear multiple hats in your dealership (and let’s be honest, who doesn’t?) this day is built for you.
Absolutely. In fact, we recommend it. The more of your team that hears the same thing, the faster you’ll see change back at the dealership.
Your ticket covers the full day of training, your workbook, lunch, and all the caffeine you’ll need to stay sharp.
You’ll also get access to every session, all sponsor presentations, and plenty of time to connect with other dealers.
Think comfortable but not sloppy.
Jeans, polos, boots, sneakers. It’s a room full of dealers, not a black-tie event. If you can hustle in it and still look presentable, it works.
Oh, we know. You're probably on your 72nd cup of coffee. We start at 9:00, because we want to give any dealership three hours away or less the ability to hop in the company truck at 6:00 and not miss a minute of the action.
You’ll get time between every session to move, chat, and refill your coffee (or Diet Coke, if you’re Sara).
Yes. A good one, too. You’ll have a chance to eat, connect with other dealers, and talk with sponsors in a relaxed setting.
Life happens.
If you can’t make it, just let us know at least 7 days before your event date and we’ll refund your ticket or move you to another city.
Just yourself, a pen, and your best “let’s get things done” attitude.
We’ll handle the rest: workbook, materials, and all.
Yes, and we don’t say that lightly.
You’ll leave with a 90-day action plan, clarity on where your profit is hiding, and ideas that’ll pay for your seat before you even get home.
We can neither confirm nor deny.
But it’s safe to assume that if Sara’s involved, there might be.